Benefits of a Website for Small Businesses
One of the most powerful digital marketing tools available to entrepreneurs is a well-designed website . One of the many reasons why small businesses want a powerful website is to increase their online visibility and trustworthiness. According to a survey of over 1,200 business owners conducted in 2021, one out of every four small businesses does not have a website. Many entrepreneurs assume that having accounts on Facebook, Twitter, Instagram, and LinkedIn is sufficient. However, because many tiny enterprises lack a "home base" from which to link their social networks, their Google search rankings suffer. 1. Establish a professional online presence. Instead of being a neighborhood corner store or small business, having a website—especially one with an appealing web design—gives the impression that you are serious and ready to do business with all types of clientele. After all, a well-designed website has the potential to lead to commercial success. 2. Establish yourself as ...